About Prosper VP

After two decades of leading high-performing sales teams and building companies from the ground up, I’ve learned one thing with absolute clarity: growth doesn’t happen by accident — it happens by design.

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Throughout my career, I’ve consistently helped businesses grow 20% or more year after year — not with guesswork or gimmicks, but through clear strategy, repeatable systems, and disciplined execution. I’ve expanded market reach with strategic, high-impact marketing plans, and I’ve eliminated waste by introducing smarter processes, better tools, and streamlined operations. My focus has always been on what truly moves the needle.

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I’m Pete Ficco, founder of Prosper VP. I’ve had the privilege of working with high-end products, passionate teams, and customers who expect excellence. I’ve guided companies through major transformations, implemented systems that scale, and tackled challenges others were hesitant to face. Whether it was a small startup or a well-established brand, I delivered clarity, accountability, and results.

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Over time, I noticed a pattern: many companies hit a ceiling. They have a great product. They have a market. But they lack the leadership needed to unlock their next phase of growth. That’s where I come in.

Prosper VP provides executive-level leadership without the full-time overhead. As a Fractional VP, I work alongside founders and leadership teams to design and execute growth strategies that are practical, measurable, and sustainable.

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If you’re ready to scale but not ready to commit to a full-time hire, Prosper VP offers a smarter path forward — experience you can trust, without the long-term risk.

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Let’s build something that lasts.

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— Pete Ficco
Founder, Prosper VP